Pursue a new, focused strategy for your brand and business.

Within this handbook, you will find:

  • A step-by-step timeline for spinning off your brand successfully, from Day 0 through your first year and beyond.
  • The 3 kinds of stakeholders in a spinoff, and how to manage them internally and externally.
  • First hand analysis of the psychology behind a spinoff.

And many more insights on designing the right experience and identity for long-term growth.

Simply fill out the form to get your handbook.

Questions about spinning off a new brand? Contact pnorambuena@interbrand.com.



First Name *

 

Last Name *

 

Email Address *

 

Company *

 

Title *

 

Country *

 

Comments